We started GirlGuideTPA for women who move to Tampa and need to know where to actually go — where to get their nails done, where to do pilates, where to get their hair cut. The essential things, with real opinions attached, not a list of every option in the city.

It's just as much for women who've been here for years and want to rediscover it — a new neighborhood, a new favorite coffee shop, a reason to try the thing three blocks over they've walked past a hundred times.

We keep it anonymous on purpose. No founder name, no headshot — the recommendations are the point, not the person making them. What we can point to instead: the businesses we've actually worked with, and the fact that people forward our weekly roundup to their friends without being asked to.

Every week, we round up what's actually happening around Tampa — workouts, markets, live music, pop-ups — into one carousel worth screenshotting. That's the core of what we do. Everything else, including this site, exists to support that.